Triple operation influence & food pairing for May Tea

To end the vacations in beauty and attack the new year full of good resolutions, May Tea releases new 100% recycled plastic bottles, for a guaranteed guilt-free pleasure.

In order to increase the brand's visibility and draw attention to its new packaging, three influence operations aimed at foodie and wellness influencers were carried out: a May Tea x Tableaux collaboration for a premium aperitif basket, exclusive recipe creations that blend perfectly with the different flavors of the May Tea range, and finally a "picnic basket" operation.

TRENDS paris had the pleasure of actively accompanying the brand May Tea in this triple operation deployed between July and September, thus increasing the visibility of the brand, especially among a target influence oriented food, wellness and lifestyle.