Press Relations for the first UFC fight in France

TRENDS paris was proud to handle the press relations for the first ever UFC event in France, marking the entry of the world's most prestigious combat sports organization into France.

Our team worked closely with the UFC to develop a media strategy that would create a sensation. We organized exclusive interviews with the fighters, regular publications in the UFC newsroom, and a strong presence with sports journalists.

We also coordinated media relations on the ground, inviting the media to attend press conferences, weigh-ins and preliminary events to provide comprehensive coverage of the event. We closely monitored media and fan reactions on social media to ensure that the event had maximum exposure.

The result? An exceptional media coverage for the UFC in France, with a presence in TV news, newspapers, magazines and on social networks, allowing the UFC to reinforce its position of undisputed leader in the world of combat sports.